Austere Provisions Company is a fairly new survival gear company that is located very close to me. On their Facebook page they are doing a gear prize giveaway when they reach 762 (as in 7.62 mm) fans. They've still got a few to go, so give them a visit and "like" them to be entered in the drawing. Please mention to them that you heard about them here at If It Hits The Fan.
Also visit their on-line store at AustereProvisions.com for a wide variety of tactical and survival gear.